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PREVENTION IS THE BEST CURE
By Edward D. Engoron, President/CEO
PERSPECTIVES™/The Consulting Group, Inc.
One of your worst fears has come true. A guest has gotten
ill eating food served or purchased from your restaurant, supermarket,
convenience store, manufacturing facility, etc. Obviously, you must try to
make it right for your guest, but you must also begin immediately to find out
exactly what happened so you can determine the size and scope of the problem
and prevent it from occurring again.
Most large foodservice corporations, including the big
restaurant chains and quick service restaurants have entire Quality Assurance
and Public Relations departments whose jobs are to respond to this type of
emergency. One example is the E. coli 0157:H7 incident involving Burger King and
Hudson Foods, where a Burger King task force was formed and met, uninterrupted
for days, until all the facts were identified and decisions were made and action
plans implemented to make sure another food safety problem would never arise.
Of course, having the right programs in place—and in
practice—in your organization, such as clean rooms (to prepare, process and
package your foods, especially proteins) and an active HACCP program
(Hazard Analysis Critical Control Points) is vital to providing early warnings
of potential problems. Establishing Good Manufacturing Practices (GMPs) and
ensuring that your vendors employ operate at the same high standards is also
very important. However, as the Hudson Foods incident showed us, mistakes do
happen. It’s critical for you and your organization to be ready to investigate
the cause of the incident and implement solutions to ensure that it will never
happen again.
If you don’t have an in-house micro testing lab, our
recommendation is to retain a reputable, third party, testing laboratory. This
will have a two-fold benefit. It will result in having experienced professionals
collect reliable samples with assurances of accurate test results. In addition,
it will legitimize the results of the investigation by providing your guest and
the public with the comfort that you are willing to allow a laboratory outside
the direct control of your organization to conduct the testing. Unfortunately,
the public today can be somewhat cynical. The use of the third party testing lab
will help address that issue.
Another important aspect of the “search for the truth” is to
have a key member of your team specifically accountable to work with the testing
laboratory. This will ensure that your organization is fully involved; that you
have a point person to address any issues and that all obstacles are removed for
the outside lab to be able to best do the job for which you hired them. Lastly,
it is critical that a senior team member from your organization always be
available to review the data, listen to and evaluate the recommendations and to
approve immediate implementation to prevent the incident from recurring.
Hopefully, you can either obtain a sample of the food your
guest ate or there is a product remaining from the same batch. Testing of the
final product will allow you to determine the severity of the problem. Your
response may be very different in dealing with low levels of coliform—resulting
in a mild stomachache—versus E. coli contamination, with the potential for much
more severe illness. Once you know the cause of the illness you can then begin
to determine how it happened and when and how your food became contaminated.
The process used to identify what caused your problem is not
unlike detective work. The results are in the details. It is slow, meticulous
work, requiring sampling of products, raw materials, equipment and packaging
throughout the production and distribution chain. Often, the problems you have
are coming to you from somewhere else, as was the case with Hudson Foods and
Burger King. On the other hand, sometimes the problem can be traced back to your
guest’s negligence in handling the prepared food product after purchase. We’ve
all heard of the guest who left a prepared tuna salad sandwich in the back seat
of their car for many hours and then ate it, getting a pretty good stomachache.
This is especially sensitive as more time-stressed consumers want to eat on the
run or bring dinner home from restaurants or food markets.
Educating the guest about proper product handling must be a
critical component in any “to-go” program. Packaging graphics and/or stickers on
the package should be used to communicate with the guest about the need to
refrigerate the product and the temperatures for safely re-heating and serving
their purchases.
How to get started? Well, as in anything else, start at the
beginning. Thorough testing of all raw materials is the first step. If the guest
became ill after eating one of your salads you should test every ingredient in
that product. Although proteins are often the most obvious culprits,
contamination can come from anywhere. We suggest testing unopened as well as
opened bags and packages of every vegetable, block of cheese, turkey breast,
etc. Unless you’ve tested every ingredient as far back in the distribution chain
as possible, you will never be completely sure of whether your vendor had a role
in this problem or not. Or, maybe, the bag that your pre-cut lettuce came in
fell on the floor and into a puddle of raw beef or chicken juice. Sure, your
employee may have thought they thoroughly washed the package and were very
careful about transferring the lettuce to the mixing bowl, but it only takes a
small amount of contamination to start a very big problem.
Once you have completed testing on all raw materials the
next step is to check your production areas—surfaces of all bowls, utensils,
cutting surfaces and equipment should be sampled with swabs. It may be that the
throat of your mechanical dicer was not cleaned as thoroughly as your
specifications indicate. Remember that human beings make mistakes, especially
during times of high stress and pressure. As your business grows and your
employees’ hours increase on the production floor, pressure builds. That’s when
mistakes can happen. That’s another reason why it is always important to
reinforce Good Manufacturing Practices with your team members—both tenured
veterans and new recruits.
How about packaging? It could be that even with the best of
intentions and segregation of packaging from raw materials, contamination occurs
in or on the package prior to the finished product being packed. In that
instance, even techniques such as gas flushing (as is sometimes used on chilled
prepared meals) designed to retard the time it takes for the food to begin to
spoil, won’t help. Again, it’s important to test everything in order to prove or
eliminate a potential contamination source.
The final steps of the analysis and testing are a little
trickier. They involve evaluation of product quality throughout the distribution
system and during shelf life. This may be harder to pinpoint as the
contamination may have been affected by poor product handling on a single day
only. Often, once a product quality issue occurs all employees in the production
and distribution system have heightened awareness of the impact they can have on
food quality. At that time they are even more conscientious about adhering to
GMPs. This may prevent you from discovering where an error occurred. You may
have to “recreate” potential trouble spots by purposefully exposing your product
to out of specification conditions to determine whether that may had some level
of responsibility in causing your food quality issue.
Once all the facts are available you will have a clearer
picture of the causal factors responsible for your food quality issue. From
there, it’s a matter of increasing your inspection rates, having a more thorough
focus on GMPs, and stressing the need for maintaining specifications during the
distribution and food preparation system. No matter what the cause of your
quality issue, the solution you put into place should be monitored by
establishing “fail-safe” systems and by reviewing information generated by those
systems on a regular basis. This is essential to minimize the potential for
reoccurrence of any product quality issue.
Quality control and food safety are not boxes to be checked
off a one-time “to-do” list. Continual focus on quality improvement is the best
way to give you and your guests the satisfaction that you are doing everything
possible to provide them with a flavorful and safe meal.
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